← Home
© Oaktree Capital Management, L.P.
All Rights ReservedMemo to: Oaktree Clients
From: Howard Marks
Re: Irrational Exuberance
Recent years have witnessed gr eat excesses in the stock market. The postmortems have
begun to be written, and I'm determined not to lag. Thus I will attempt below to combine
a number of ideas and bits of empirical data I've stored up over recent weeks in a memo
which expresses my views and hopefully is of value to you. My ideas are disjointed, but
I hope to be able to fashion a common thread.
Postmortem? Do I mean to say the market 's rise is over? You know I don't make
predictions of that sort. I am not ringing the bell on stock prices, but hopefully on a
style of investing without reason.
The stock market's record-breaking rise through March 10 was dr iven by the tech
stocks. The tech stocks, in turn, were dr iven by optimistic, get-rich-quick buying that
was totally lacking in skeptic ism and caution. What I think may (and should) be on the
wane is the belief that it is perfectly reasonable:
to borrow in order to buy stocks that have already risen 500 % and are selling at
infinite P/E ratios,
to rely exclusively on advice from friends, CNBC and Internet bulletin boards
when investing in companies whose business you know nothing about, and
for companies valued at billions of dolla rs to lose tens of millions per year,
because investors can be counted on to give them more.
These attitudes have certainly signaled irrational exuberance.
On December 5, 1996, with the Dow at 6,437, Alan Greenspan coined that phrase, of which we're unlikely to have heard the last. Acting in the classic role of a central
banker trying to jawbone against trends in imical to economic health, he asked:
How do we know when irrational exubera nce has unduly escalated asset values,
which then become subject to unex pected and prolonged contractions?
Did Greenspan want to stop people from ha ving fun and making money? No. He
wanted to keep stocks from running too fa r too fast and thus avoid an excessive
wealth effect.
© Oaktree Capital Management, L.P.
All Rights Reserved“Wealth effect” is the term used to describe the impact on the economy of major
increases in the prices of stocks or other asse ts. When asset prices rise, people feel richer
and spend more. When the resulting dema nd outstrips supply, inflation heats up.
Further, when the upward trend of asset pri ces inevitably turns down, the wealth effect
works in reverse, putting a damper on economic growth (although Greenspan is more likely to have been worried about inflation than economic softness).
Prior to expressing his con cern about exuberance, Greensp an was credited with the
power and wisdom needed to keep the econom y rising forever. So how did investors
react to his remark? In the first half-hour of trading the next day, they took the Dow
down by 145 points (which used to be consider ed a big move). But the exuberance of
which he had warned soon reasserted itself, with the Dow closing the year virtually unchanged from its pre-critique level a nd moving 1000 points higher over the next six
months. If it was irrational exuberance that had taken the Dow to 6,437 in late 1996, what would
describe the rise to 7,437, and eventually to 11,497, in relative ly short order? And what
accounts for Greenspan's two subsequent year s of silence on the s ubject? My guess is
that he was feeling pressure from people – pe rhaps with a political stake in the continuing
rise of the stock market-who castigated him for being a wet blanket.
* * *
At any rate, Greenspan's warning receded into memory without meaningfully slowing the
market's rise, and his place in the pantheon of popular heroes appeared diminished. After
all, a record 49% of Americans now had a st ake in the stock market, and their heroes
were people who helped them make money, not scolds warning about excess and pushing
prices lower. Having voiced concerns a nd diminished confidence, Greenspan was no
longer the day trader's pin-up. When Greenspan began to raise rates on June 30, 1999, no one seemed to care. The Nasdaq Composite rose practically unabated from 2,686 at the time of the first of five
rate increases to 5,049 just 8% months later. Thus Greenspan joined the roster of those
whose genius was downgraded in recent times - almost comically, I think (unless you're
one of the people so affected). Another prime example is Julian Robertson, who compiled an incredible record through
mid-1998, with a return averaging 31.7% a year for 18 years. Then losses and capital
withdrawals knocked his Tiger Fund from $22.8 b illion to $5.2 billion over the next 18
months. Every day the stock market was ri diculing both value inve stors like Robertson
and the Old Economy companies they speciali zed in. Robertson announced a few weeks
ago that he was closing up shop, saying, “we are in a market where reason does not
prevail” and “there is no point in subjecting our investors to risk in a market which I
frankly do not understand.”
© Oaktree Capital Management, L.P.
All Rights ReservedIn a supreme irony, the April week in which R obertson announced his departure turned
out to be one of the best of his career, but the damage had already been done. I often
think about the corrosive effect of being on the wrong side of a market judgment for
prolonged periods, and the phenomenon through which those who resist trends the
longest can finally capit ulate at just the wrong time. R obertson, 67, had an approach that
failed to work for two painful years and e nough wealth to allow him to say “why put up
with this?” The pressure to qui t obviously hit its apex just as his timing in quitting was at
its worst.
Last week saw a pullback from risk on the part of George Soros, head of the remarkable Quantum Fund (up 32%/year after fees for 30 years), and the resignation of Stanley
Druckenmiller, its portfolio manager since 1989. Why? Druckenmiller had resisted tech
stocks until mid-1999, but then he invested a nd made a bundle in the second half. When
he held on to most of them in 2000, they brought him heavy losses. The New York
Times reported, “... he had known by December that the explosion in technology stock
prices had gone beyond reason. But he exp ected it would go longer than it did ... ‘We
thought it was the eighth inning, but it was the ninth.’” Or as Soros admitted, “Maybe I
don't understand the market. Maybe the music has stopped but people ar e still dancing.”
An analyst who dealt with both Robertson a nd Soros summed up aptly for the Times:
The moral of this story is that irrational markets can kill you. Julian said,
“This is irrational and I won't play,” a nd they carried him out feet first.
Druckenmiller said “This is irrational and I will play,” and they carried him out
feet first. (Emphasis added)
And what about Gary Brinson, another top value stock investor? After he sold his firm to
Swiss Bank Corp. and SBC merged with Uni on Bank of Switzerland, the combined firms
had $920 billion under management and Brins on appeared well on his way to becoming
the world's first trillion-dollar money manager. But either Brinson or his constituents lacked the resolve needed to hang in when his approach was out of fashion, and he
announced his resignation on March 2. It was probably one more case of a wealthy man
who saw no good reason to continue subjecting hi mself to the market's insults. Brinson
became yet one more stellar investor w ho was kept from going out on top.
By the mid-1990s, Warren Buffett had become a household name and a role model for millions of American investors. He is absolutely unique in that he became one of the world's richest men by investing in common st ocks. All it took was a return averaging
25% a year for 30 years. But his portfolio wa s flat in the raging bull market of 1999, and
the stock price of his Berkshire Hathaway lost 49% from its 1998 high to its 2000 low.
Buffett certainly has been treated with less awe in the last couple of years. Jeremy Siegel also came to be ignored. Who's Siegel? This Wharton professor was voted the best in the country, and his book “S tocks for the Long Run” contributed greatly
to the bull market's middle years. He repor ted that there had been very few long periods
of time in which stocks had lost money or unde rperformed bonds or cash, and this greatly
© Oaktree Capital Management, L.P.
All Rights Reservedbuttressed investor confidence. But when his article “Big-Cap Tech Stocks Are a Sucker
Bet” ran in the Wall Street Journal on March 14, 2000, it seemed to have no immediate
effect on stock prices – the Nasdaq Com posite was 5% higher ten days later.
If these genuine geniuses have been dissed of late, who was elevated? Take the case
of James Glassman and Kevin Hassett, the authors of “Dow 36,000.” Utilizing
Siegel's research, they concluded that becau se stocks are so low in risk, they should
not provide a premium return versus bonds; thus, their return in the past was far higher
than it should have been. In order for stoc ks to offer a prospective return that is
appropriately low - say 6% - their current price should be higher. The broad market's
P/E ratio should be 100, and the Dow should be at 36,000 now. Glassman and Hassett
got a lot of ink in the Wall St reet Journal in 1999, but I coul dn't get past one question:
Who's going to buy stocks to make 6% a year?
And lastly, what about Frank P. Slatter y, V, age 27, who entered the investment
business in 1996. His smallish PBHG New Opportunities Fund was up 533% in 1999
and another 96% in the first 70 days of 2000. Now that's genius! (However, in the
new market environment, the fund was down 57% between March 10 and April 14,
wiping out all of 2000' s gain and more. Slattery has resigned to pursue other opportunities.)
In the choice of who should be canonized and who downgraded, the late
1990s were certainly a time when reason was turned upside down.
* * *
Speaking of the 1990s, I was recently asked to compare the 1980s' “Decade of Greed”
with the latest iteration. In the 1980s, a few financia lly astute leveraged buyout
operators attained prominence while trying to take over some of America's leading companies without much capital of their own. In the 1990s, in contrast, it seemed everyone in America tried to get rich quickly by jumping on a perpetual motion
machine.
One of the greatest irrationalities of the last few years has been the declining role of
reason and fundamental business analysis in the setting of stock prices.
First, a look at trading volume convinces me th at the retail investor - acting either directly
or through mutual funds - increasingly becam e the marginal transactor setting stock
prices. I doubt institutional trading coul d have increased enough to account for 1.5
billion shares a day on the NYSE and 2.0 b illion shares a day on Nasdaq. (Circa 1980,
when I bought Oppenheimer junk bonds whose interest was indexed to NYSE volume,
the benchmark was the then-current average of 49 million shares a day.)
Second, with the enormous popularization of stocks in the '90s, rank amateurs were pulled in, diluting the expertis e of even the retail investme nt community. Many of these
new investors were ignorant of the process through which stoc k prices historically have
been based on earnings and dividends. They knew only that stocks went up and tech
© Oaktree Capital Management, L.P.
All Rights Reservedstocks went up faster. Va luation didn't matter: if you bought a stock with a good enough
“story,” someone else would pay you more for it.
Third, the role of the broker age house analyst changed. When I started doing equity
research 31 years ago, the sell-sid e analyst tried to serve invest ors so as to attract trading
and generate commissions. In the 1990s , with commission rates so low and the big
money being made in investment banking, it became the sell-side analyst's job to
generate capital market deal flow. The analys t tried to become influential with investors
in order to endear himself to company mana gement. Serious valuation work dwindled
and “sell” recommendations became even more scarce: why antagonize a company
whose investment banking business you're trying to attract? A recen t Wall Street Journal
quote from Morgan Stanley's Cisco analyst is emblematic of the analyst's new dog-
chasing-its-own-tail role:
We have to accept the facts of life. If investors want to buy these high growth
companies, we are just trying to take wh at they are willing to pay and translate
it into a target price and th erefore a stock recommendation.
In other words, it wasn't the analyst's job to throw cold water on th e investor's party by
pointing out that the ta rget price had been reached or the price was too high. He just
moved the target price up. And investment newcomers, unaware of how superficial this
all was, actually attached some importance to the target prices a ssigned by analysts.
Fourth, with reason lacking, the retail inve stor's approach came to be based on
extremely simplistic thought processes.
When momentum investing was working, th e mantra was “buy stocks that have
done well - they'll keep going up.”
When the inevitable pause in the rise swept the market - as it did in August
1998, when Long-Term Capital and the emer ging markets stumbled - the cry of
“buy the dips” took hold, and it worked every time.
On bad days recently, with the confidence behind the rise deflated (and with no
reserve of reason there to back it up), I think it's been “sell before it goes down
more.”
Investors with no knowledge of (or concern for) profits, dividends, valuation or the
conduct of business simply cannot possess the re solve needed to do the right thing at the
right time. With everyone around them buying and making money, they can't know when a stock is too high and th erefore resist joining in. A nd with a market in free fall,
they can't possibly have the confidence n eeded to hold or buy at severely reduced
prices.
© Oaktree Capital Management, L.P.
All Rights ReservedAnd that brings me back to one of my favorite quotations from Warren Buffett:
The less prudence with which others conduct their affairs, the greater the
prudence with which we should conduct our own affairs.
Unless reversed, the damage of the last few weeks clearly demonstrates the extent to
which the risky behavior of others can create peril for you. If it has taught another
generation that stock ownership is not a riskless one-way street, that's a healthy
development that should render such impr udent behavior less lik ely to reappear.
* * *
While on the subject of investors' analytical capabilities, I want to take a look at stocks'
failure for so long to respond to the Fed's rate increases. In earlier times, the market
would decline as soon as a rate increase was hinted at, no less implemented. This time
around, the Fed raised rates five times and Chairman Greenspan essentially came out
and said the market was too high and he w ould bring it down. How can we explain the
fact that there was no reacti on (until recently, if that in fact did contribute to the
correction)? I attribute this, also, to failings on the part of those setting stock prices.
There are two main reasons why stocks fall when rates rise. I'll discuss them below
and offer my explanation for their fa ilure to gain traction this time:
First, stocks dip because higher interest rates mean stiffer competition from fixed
income investments. No one cared in 1999, however, because 6½% wasn't any
more tempting than 6¼% to someone expecting a sure 20% from stocks.
Second, higher rates make it more expensive for consumers to buy houses and cars and for businesses to hold inventories, invest in machinery and build buildings. This puts a
crimp in the pace of business and can lead to recession. But if the investors setting stock
prices don't know (or care) how the economy and business cycle wo rk, policy increases
can be slow to impact the equity market. Rate increases depress stocks in the short run when people understand how they work and anticipate the longer-term effects desc ribed above. That is, they work because
people agree they will work. If this require ment isn't met, then rate rises deserve the
description that First Boston's Al Wojnilo wer (“Dr. Doom”) applied in the 1970s to
manipulating the money supply: “turning on a nd off a light switch to which no wires are
attached.”
* * *
Why did stocks rise so rapidly in 1999? Because people were rabid to buy and no one
wanted to sell to them. The result was e xplosive appreciation. Those gains actually
signaled great illiquidity (which is measured as the percentage price change that results
from buying or selling a certain dollar value of stock). However, an imbalance of buyers
over sellers is never
Ucalled U illiquidity; it's called profit and doesn't worry anyone.
© Oaktree Capital Management, L.P.
All Rights ReservedIn the last six weeks, howev er, the imbalance has been on the sell side. This time,
investors' inability to find others willing to trade with them has forced prices down
drastically, and they Uare U calling it illiquidity. In othe r words, radical upward movement
was greeted warmly, but radical downward move ment is being attributed somewhat to a
failing on the part of the market.
Certainly the behavior of stocks in 1999 wa s viewed more benignl y than it should have
been. Momentum investors irrationally planned to get out when the music stopped, but the market wasn't able to accommodate all of them.
* * *
I want to turn now to the subject of market efficiency, something that's very important
to us at Oaktree and that I have b een looking for a chance to discuss.
In recent weeks I've heard good things about a new book, fittingl y titled “Irrational
Exuberance.” Its author, Robert J. Shiller, a Yale economist, has taken on the theory
that the stock market is effi cient, saying stocks' swings ar e too violent to suggest that
they are always accurately valued. On that famous Tuesday four weeks ago, the Nasdaq Composite traded at both 3,649 and 4,138 within seventy minutes. It's
certainly hard to believe the underlying stocks were fairly valued at both levels. No,
says Shiller, the stock market is not efficient; stock prices are set irrationally. Or as
George Gilder recently wrote in the Wall Street Journal:
Stock markets are world-wide webs of info rmation. So why half the time do they
behave like members of some candy mountai n mystical sect, to rn between dreams
of eternal wealth and horro r of a bottomless pit?
In response, I want to give my view of mark et efficiency. I want to say up front that
academics don't share my view and theory says I'm wrong. But my approach works for me, and I want to share it with you.
In my opinion, the market for many stocks is highly efficient. That's what I was taught at the University of Chicago in the mid-' 60s, when capital market theory was being
developed. And in 1978, when I left equity research, I told Citibank I'd do anything
but “spend the rest of my life choosing be tween Merck and Lilly.” I believed in
market efficiency then and I believe in it now. But what does that mean?
When I say efficient, I mean “ speedy,” not “right.” My formulation is that analysts
and investors work hard to evaluate all of the available information such that:
the price of a stock immediately in corporates that information and
reflects the consensus view of its significance, and
thus, it is unlikely that anyone can regularly outguess the consensus and
predict a stock's movement.
© Oaktree Capital Management, L.P.
All Rights ReservedThat is, the market may often misvalue stocks, but it's not easy for anyone
person - working with the same informat ion as everyone else and subject to the
same psychological influences - to consistently know when and in which
direction . That's what makes the mainstream stock market awfully hard to beat -
even if it isn't always right.
* * *
Lastly, I want to share what I told the board of a charity whose Investment Committee I chair. I listed some of the elements that have been at the foundation of prudent investing
during my time in the business and more:
pursuing both appreciation and income,
balancing growth and value investments,
balancing the desire for gain and the fear of loss,
buying companies with a history of profitability,
caring about valuation parameters,
emphasizing cheap stocks,
taking profits and reallocating capital,
rotating industries, groups and themes,
diversifying,
hedging,
owning some bonds, and
holding some cash.
How did this list do in 1999? It was a recipe for disaster! Every one of these elements
would have caused you to underperform. What should you have done? Just two things:
bought growth and technology stocks th at had already appreciated, and
held them as they rose further, refusing to sell at any price.
Thus in one more way, wisdom was turned on its ear in this period.
* * *
Robertson, Soros, Druckenmiller, Brinson a nd Buffett succeeded for decades because the
markets they worked in (1) were driven by Uboth U fear and greed, (2) responded eventually
to reason, and (3) rewarded disc iplined analysis more than th ey did naked aggressiveness.
That's the kind of climate we at Oaktree prefer . In the late 1990s, markets were propelled
(and the big money was made) by people who, in my opinion, substituted optimism, risk
tolerance and love of a good story for reason, caution and skepticism. If investors have
been chastened by the events of the last few we eks, I think we'll see more of the latter in
the future.
May 1, 2000
© Oaktree Capital Management, L.P.
All Rights ReservedP.S.: I've learned the hard way that it's not easy to be right about the future, as I've been
complaining about market excesses for far too long. That being the case, I'm not going to
miss the opportunity to celebrate the correctness to date of my last memo, “bubble. com.”
The table below lists the stocks mentioned in that memo and their declines from its
publication at year end, and from the highs reached since then, to the April trough.
%Chg % Chg
Company Ticker 12/31/99 2000 high 4/14/00 12/31/99 2000 high
to 4/14/00 to 4/14/00
Akamai Tech. AKAM $328 $321 $ 65 -80% -80%
Amazon.com AMZN 76 89 47 -38 -48
America Online AOL 76 83 55 -28 -34
Charles Schwab SCH 38 65 41 6 -38
CMGI CMGI 138 163 52 -62 -68
E*Trade EGRP 26 33 19 -27 -41
Egreetings Network EGRT 10 12 3 -68 -74
Etoys ETYS 26 26 5 -82 -81
Priceline.com PCLN 47 96 59 24 -39
Red Hat RHAT 106 141 24 -77 -83
theglobe.com TGLO 8 9 3 -64 -67
VA Linux Sys LNUX 207 193 29 -86 -85
Webvan WBVN 17 18 6 -66 -69
Yahoo! YHOO 216 238 116 -46 -51
Average -50% -61%
© Oaktree Capital Management, L.P.
All Rights ReservedLegal Information and Disclosures
This memorandum expresses the views of the author as of the date indicated and such views are
subject to change without notice. Oaktree has no duty or obligation to update the information contained herein. Further, Oaktree makes no rep resentation, and it should not be assumed, that
past investment performance is an indication of future results. Moreover, wherever there is the
potential for profit there is also the possibility of loss. This memorandum is being made available for educational purposes only and should not be used
for any other purpose. The information contai ned herein does not constitute and should not be
construed as an offering of advisory services or an offer to sell or solicitation to buy any
securities or related financial instruments in any jurisdiction. Certain information contained herein concerning economic trends and performan ce is based on or derived from information
provided by independent third- party sources. Oaktree Capita l Management, L.P. (“Oaktree”)
believes that the sources from which such informa tion has been obtained are reliable; however, it
cannot guarantee the accuracy of such inform ation and has not independently verified the
accuracy or completeness of such information or the assumptions on which such information is
based. This memorandum, including the information cont ained herein, may not be copied, reproduced,
republished, or posted in whole or in part, in any form without the prior written consent of
Oaktree.